logo of laurea people signature

Blogs

Influence of digital transformation on employee satisfaction in SME’s

Influence of digital transformation on employee satisfaction…

Digitization has taken the world by storm. A major step towards digitization started in various industries and enterprises. The work is now being done, faster,…

Driven by Technology to the Digital Future

Driven by Technology to the Digital Future

Due to the massive development in technology and IT infrastructure, things are moving faster than they used to. Digital progress over the last decade has…

Will Branding Ever rule the world?

Will Branding Ever rule the world?

In today’s digital world, companies need more than an excellent product to succeed. They need an effective strategy to better connect with their customers and…

7 Horrible Mistakes You are making with Marketing!

7 Horrible Mistakes You are making with…

In today’s world, most customers spend their time browsing the internet. Due to this, businesses have shifted their efforts from physical mediums to social media…

Evolving Role of Social Media in E-commerce

Evolving Role of Social Media in E-commerce

Social media has allowed digital marketers to evolve by acquiring, retaining and upselling customers. It has played an important role in the business’s marketing strategy…

How to Analyze Customers to Understand the Digital Consumer?

How to Analyze Customers to Understand the…

Today’s consumers are digital natives. They’re used to buying things online, and they expect nothing but the best experience. And the mushrooming competition in the…